Cupcake Vineyards Announces Arrival of Prosecco Rosé

Cupcake Winemaker Toasts to Rosier Days Ahead

LIVERMORE, Calif.--(BUSINESS WIRE)--Cupcake Vineyards is tickled pink to announce the release of its Prosecco Rosé. From the makers of America’s #1 premium wine brand comes a delightful, pink sparkling wine with fine bubbles and crisp flavors of citrus, light berry, and peach. Following approval from the Prosecco D.O.C. Consortium, Cupcake Prosecco Rosé will be among the first of the all-new varietal to hit U.S. shelves nationwide in January 2021.

Crafted in northern Italy, Cupcake Prosecco Rosé offers a taste of the familiar in a new, exciting experience. Wine lovers can expect to find aromas of fresh citrus and peach from traditional Glera grapes found in classic Prosecco, but with delicate notes of berry and a romantic pink hue thanks to crushed and pressed Pinot Noir grapes.

“The Italian hills between Asolo, Conegliano and Valdobbiadene are some of my favorite grape-growing regions in the world,” says Cupcake Winemaker Jessica Tomei. “I’m so excited to finally bring home our delicious Prosecco Rosé from those vineyards and toast to rosier days ahead in the new year.”

Cupcake Prosecco Rosé is aged in the traditional Charmat method for 60 days, which produces delicate, long-lasting bubbles during a secondary fermentation in steel. The resulting vintage wine is bright, vibrant and wonderfully fizzy.

Cupcake Prosecco Rosé joins Cupcake’s beloved collection of celebratory sparkling wines, which includes classic Prosecco, Cava, Sparkling Rosé, and Moscato d’Asti. With so many refreshing and versatile sparklers to choose from, Cupcake Vineyards makes it easy to choose joy and toast to any occasion.

Consumers can find Cupcake Prosecco Rosé in select markets this December and in stores nationwide beginning January 2021. The 750ml bottles of bubbly will retail for a suggested price of $15.99. To learn more about Cupcake wines and how you can #ChooseJoy from home, follow the brand on Instagram and Facebook @CupcakeVineyards or visit CupcakeVineyards.com.

About Cupcake Vineyards

Launched in 2008, Cupcake Vineyards is the #1 premium wine brand ($8-$11) in the US. Cupcake’s winemaker, Jessica Tomei, and her team travel the world to ensure the most desirable grapes are being used in Cupcake wines, always seeing the glass as full of possibilities and striving to make wines worth celebrating. The portfolio now includes varietals from California’s Monterey County and Central Coast and other world-renowned wine-producing regions, including Veneto and Asti, Italy; Limestone Coast, Australia; Pfalz, Germany; Marlborough, New Zealand; and Mendoza, Argentina. For more information about Cupcake Vineyards, visit www.cupcakevineyards.com or on Facebook at www.facebook.com/CupcakeVineyards.

© 2020 Cupcake Vineyards, Livermore, CA